Lei Jun humorously responds to the reason for the postponement of his annual speech: In order to get the traffic of Xiaomi 17

　　Xiaomi Group Chairman and CEO Lei Jun responded to the reason for the postponement of his annual speech through video today, explaining that the speech originally planned to be held in June was temporarily postponed to September due to conflicts with the content of the Xiaomi YU7 press conference, and humorously stated that this would "get the traffic of Xiaomi 17." The response quickly became a hot search on Weibo and attracted widespread attention.

　It is understood that the 2025 Lei Jun annual speech has been officially scheduled to be held at 7 pm on September 25. This will be Lei Jun's sixth annual speech, with the theme set as "change". At that time, he will share Xiaomi's latest progress in Xuanjie chips, Xiaomi Automobile, etc., as well as his personal thoughts on changes in cognitive and change in destiny.

　　Lei Jun revealed in the preheating video that this year's speech was originally planned to be held with the Xiaomi YU7 press conference in June, but because the press conference "has too much content and very long time", he finally decided to temporarily adjust it to September and be held simultaneously with the Xiaomi 17 series annual flagship press conference. He laughed and said, "I was quite happy when I knew it was postponed, because I could get some traffic to Xiaomi 17."

Regarding the question of whether there is any new content in the sixth year of the annual speech, Lei Jun said that the annual speech is like a year-end summary, and he thought it was "very interesting." He emphasized that his biggest change in recent years is the improvement of the cognitive level, and Xiaomi's rapid development is essentially the result of cognitive changes. He will share these thoughts in detail in his speech.

With the release of Xiaomi 17 series approaching, the reasons for the postponement of Lei Jun's annual speech and its humorous response have further enhanced the market's expectations for this launch event. Industry insiders believe that combining annual speeches with flagship product launches will help form synergies and expand brand influence.