The conversion rate is less than 1%! "Guntouchables" received more than 2 million in its first release

　　The cooperative roguelite shooting game "Guntouchables" caused a sensation with its marketing strategy of "free 24 hours of first release" - more than 2 million Steam users quickly entered the library, but the actual player conversion rate was astonishing. Data released by developer Game Swing recently showed that this mutant creature cleaning game that supports up to 4 people online has a peak online number of only 16,000, which means that 99.2% of the recipients have never started the game.

Although the development team claimed in the thank-you letter that the restricted exemption was a "big bet", the SteamDB chart revealed the cruel reality: only 0.8% of the recipients were converted into actual players. Currently, the game maintains a reputation of "mostly positive reviews". The evaluation generally affirms its professional system and organizational potential, but also points out issues that affect the experience such as AI teammate design flaws.

To restore the decline, the development team announced that it will launch a major update in September, adding an upgradeable "bunker" lobby system, allowing players to create matches while waiting to form a team. New tasks, enemies, professions and other content will be added in the future. With the base advantage of entering the game library of millions of users, continuous optimization may bring a turn for this game that focuses on fast-paced cooperation.