Xiaomi's dual flagships will arrive on June 26! YU7 pure electric SUV and MIXFlip2
Today, Xiaomi officially announced that it will hold a new product launch conference at 7 pm on June 26, officially launching its first pure electric SUV model, Xiaomi YU7 and the second generation of small folding screen mobile phone Xiaomi MIX Flip 2. The theme of this press conference is "Dual Flagships, Double Breakthrough", marking Xiaomi's synchronous efforts in the fields of smart cars and high-end mobile phones.
As Xiaomi Auto's first SUV model, YU7 continues the family design language of Xiaomi SU7, adopting a low-wind resistance streamlined body and hidden door handles, the closed grille on the front face is paired with a split light group, which is full of technology. According to previous declaration information of the Ministry of Industry and Information Technology, the length, width and height of the new car are 4999/1996/1600mm, with a wheelbase of 3000mm, and is positioned as a medium and large pure electric SUV, and is provided with single-motor rear-drive and dual-motor four-wheel drive versions, with a maximum power of 235kW and 495kW respectively, and the range may exceed 700km.
Industry analysis, YU7's pricing strategy may continue Xiaomi's "cost-performance ratio" gene, directly targeting popular models such as Tesla Model Y and Zhiji LS6. Xiaomi founder Lei Jun once said: "YU7 will redefine the driving experience and ecological interconnection of smart electric SUVs."
Xiaomi MIX Flip that appeared simultaneously 2. It is regarded as a key battle for Xiaomi to impact the high-end folding screen market. According to reports, the outer screen size of the new phone has been expanded to 4.01 inches, supporting full-function application operations, and the inner screen is 6.86 inch UTG ultra-thin flexible glass with a resolution of 1.5K, and a new hinge technology is used to achieve "seamless folding".
In terms of core configuration, the MIX Flip 2 may be equipped with a Snapdragon 8 Gen3 processor, a rear 50-megapixel dual camera (including 3.2X portrait telephoto), a built-in 4900mAh battery and supports 67W fast charging. It is worth noting that its external screen may be adapted to high-frequency applications such as WeChat and Douyin to solve the pain point of "external screen loss" of small folding screens.
Xiaomi's two flagships were launched at the same time, which was interpreted as an important implementation of the "human, car, and family ecology" strategy. The YU7 is expected to be equipped with Xiaomi Pengpai OS 2.0 system, which can be seamlessly interconnected with mobile phones and smart homes, such as directly calling mobile phone computing power and remotely controlling home appliances. As a flagship mobile phone, MIX Flip 2 may take on the core role of automotive and computer interconnection.
Market observers pointed out that Xiaomi is building differentiation barriers through the deep integration of the hardware ecosystem, and the combination of YU7 and MIX Flip 2 is expected to attract young consumers who pursue intelligent experience.
At present, the market competition of 300,000-level pure electric SUVs is fierce, and models such as Huawei Inquiry M7 and Ideal L6 have taken the lead. The entry of YU7 will intensify the inversion. In the field of small folding screens, the Samsung Z Flip series has long dominated the market. If the Xiaomi MIX Flip 2 can find a balance between price and experience, it may break the monopoly of overseas brands.
As the press conference approaches, more configuration details and price information will be announced soon. Can Xiaomi recreate its popular products with its dual flagships? On June 26, the answer will be officially announced.