A strong start! "Battlefield 6" pre-sales topped the PS5/Steam dual platform 24 hours a day

After the multiplayer mode real-time demonstration was announced on July 31, the pre-sale volume of "Battlefield 6" quickly rose, and ranked first in the sales list of PlayStation 5 and Steam within 24 hours. Although this shooting masterpiece developed by EA's DICE studio will not be officially released until October 10, its pre-sale performance has surpassed popular games such as "EA Sports FC 26" and "Mafia: Old Country", showing strong market appeal.

　　Four years have passed since the release of the previous work of the series "Battlefield 2042", and the work has been criticized for its technical defects and cancellation of professional systems. This time, "Battlefield 6" has obviously learned a lesson, and the realistic battlefield atmosphere and classic gameplay presented through the real-time demonstration have returned, successfully igniting the enthusiasm of players. Industry observation agency Charlie Intel pointed out that this is the strongest pre-sale start of the series in recent years. Although the specific figures have not been disclosed, it has predicted that it is expected to break the long-term monopoly of Call of Duty on the FPS market.

　　August 7 will become a key node—The Beta test of "Battlefield 6" will be launched on the same day as the fifth season update of "Call of Duty: Black Ops 6". Since the latter was released in October 2024, the exaggerated skin linkage and weak content updates have continued to cause dissatisfaction among players. In contrast, Battlefield 6 promises to maintain a military realistic style, and this differentiated strategy is in line with current players' needs for "de-cartoonized" shooting experience.

　　It is worth noting that there are rumors that "Black Ops 7" will continue the previous skin system, and "Battlefield 6" has clearly opposed this commercial design. As players gradually become tired of the New Year's goods mode of "Call of Duty", this "FPS King Battle" that has been around for many years may reshape the market structure. Whether EA can end Activision's dominance with "Battlefield 6" will soon be announced this October.